Marketing Strategy

General Sales Strategy:

Our strategy is to produce revenue by building and maintaining customer relationships through personal contact. We achieve this by utilizing the large customer base that we established in 1995 and continues to expand. Our customers depend on our product knowledge and trust our judgement to help fulfil material requirements. All employees are responsive to customer inquiries.

What sets your agency apart from others in the territory?

What sets MIS apart from other agencies is our experienced territory managers, our long-standing relationships with our customer base and the number of salespeople on the MIS team. We are large enough to cover a sizable territory, yet available and flexible to provide the attention your products need and deserve. The reps at MIS are on the road making in person visits every week. We have not and will not let zoom replace face to face sales calls. 

MIS has been servicing the same customer base since almost 30 years. In that time, we established trusted relationships with distribution and OEMs in the territory through personal contact. 

Other: MIS has a 15,000 square foot warehouse with available space. If you feel it would be beneficial to have an additional warehouse, we can add your products to our mix.